Results
The Results
48% More New Patients Year-to-Date
Comparing the same period in 2025 vs. 2026, Conway Dental Care has seen 48% more new patients — a direct result of a compounding marketing strategy that keeps improving.
76 New Patients in January 2026
The strongest single month on record, demonstrating the full impact of an optimized website, proven Google Ads campaigns, and growing patient demand.
36% Reduction in Cost Per Conversion
Through ongoing campaign refinement, cost per conversion dropped from $51.08 to $32.79 — delivering more patients for less spend over time.
Consistent Monthly Lead Volume
Google Ads campaigns have consistently generated strong monthly conversion numbers, providing a reliable and predictable flow of new patient leads.
300+ Active Patients
Reversed a downward trend of active patients seen throughout 2023 and early 2024.
Introduction
Introduction
Conway Dental Care, located in Orlando, FL, partnered with Dental Marketer with a goal shared by dental practices everywhere: to attract more new patients. The practice had recently invested in renovating and refreshing their space, and they wanted their marketing to match that renewed energy and ambition.
Dental Marketer started with what we knew would work — a redesigned website and targeted Google Ads campaigns to generate immediate, measurable results. Once the campaigns proved their value, the practice gained the confidence to increase its investment, scale the strategy, and take on additional marketing channels. The approach was methodical: prove it first, then grow.
The results have been consistent and compounding. Comparing year-to-date figures, Conway Dental Care is seeing 48% more new patients in 2026 than over the same period in 2025 — with the strongest months still ahead.
TRANSFORMATION
The before and after transformation
Approach
Approach
Dental Marketer implemented a focused, phased strategy built around proving results before scaling:
Website Redesign: Rebuilt the practice’s website from the ground up with a modern design, clear calls-to-action, and service pages tailored to convert Orlando-area patients. The new site gave the practice a professional, trustworthy online presence that complemented their renovated physical space.
Google Ads: Launched geo-targeted Google Ads campaigns focused on high-intent dental searches in the area surrounding the practice. Campaigns were continuously refined, improving click-through rates, conversion rates, and cost efficiency month over month. Once early results validated the approach, the ad investment was scaled to accelerate growth further.
Website Maintenance: Ongoing technical maintenance kept the site fast, secure, and fully optimized throughout the campaign, supporting both ad quality scores and user experience.
Conclusion
Conclusion
Conway Dental Care’s growth tells a story that resonates with a lot of dental practice owners: skepticism overcome by results. The practice started with a measured investment, saw meaningful improvement in new patient numbers, and built the confidence to scale. Month by month, the campaigns have become more efficient and more effective — and the year-over-year comparison makes the impact undeniable.
With 48% more new patients year-to-date compared to 2025, and cost per conversion continuing to fall, Conway Dental Care is on a clear upward trajectory heading into the rest of 2026.
Ready to see results like these for your practice? Contact Dental Marketer today.
TESTIMONIAL
In their own words
We saw immediate results after the website redesign and marketing efforts began.
Owner, Summit Family Dental
