Keeping up with Google’s changes is paramount for your dental website ranking.
One of the biggest updates was in 2018, and it’s one that every dental practice needs to know if you don’t already.
The Google Medic update impacts those in the health, wellness, and medical industries, especially dental offices.
What exactly is the Medic update Google added? What is the impact of Google’s Medic update on dental websites?
Keep reading to find out everything you need to know.
The Google Medic update was a change to the search engine’s algorithm. While Google claimed that the core update was a normal practice, it disproportionately impacted medical websites (including dental websites). That’s why it earned the name the “Medic update”.
Essentially, the update aimed to increase the quality of Google’s search results. The search engine wanted to prevent low-quality pages from climbing the rankings and seems to put a higher focus on off-page indicators, like reviews.
The impact of the Google Medic Update on dental websites was all about quality. Dental sites that had a low online reputation or weak off-page ranking factors plummeted to the bottom.
In 2022, this is no longer an “update” but a standard in how Google ranks websites. It’s vital to consider all aspects of your dental website and online presence when creating a high-converting dental website.
The key takeaway is that your dental practice should focus on its holistic online presence, including quality content.
As you can see, getting your dental website to the top of the search rankings requires several considerations. Here are some helpful tips:
While the Google Medic update may seem like old news, keeping up with best SEO practices is an ever-changing battle. For dental practice owners, it can be extremely difficult and time consuming to manage your dental website.
That’s where our team of experts can help here at Dental Marketing. We offer comprehensive dental seo services in Ontario to help you attract and convert more patients. Learn more about our dental marketing company and how we can help you today.
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