One of the main ways people choose a dentist is based on their search results ranking. 18.4% of people choose the top-ranked dentists in the search results. This illustrates just how important it is for your dental practice to achieve high visibility in the top search engines like Google.
If you are not showing up in the top results, then you are losing a lot of opportunities to get new patients.
There are many excellent strategies for organically boosting your search ranking that you should certainly implement, like SEO for dentists, social media marketing for dentists, content marketing, and more. But, for the most effective solution, you must combine those methods with paid dental ads.
It’s true, ads definitely cost money, but the return you will see is well worth the investment. Why should your dental practice incorporate paid dental advertising? Read on to find out the most important benefits of paid advertising.